The short answer
- A norigae is a knotted, tasseled ornament that hangs from a hanbok's ties or skirt waist. Joseon women passed them down like lucky charms; today many visitors make theirs into bag charms.
- On Creatrip, a booking platform for foreign travelers, traditional accessory-making bookings for January–May 2026 were up 23% year on year, and bookings at Hongdae-area studios more than doubled.
- Classes run about an hour, and English-language sessions mostly cost around ₩40,000–55,000 (booking pages, October 2026). Book 2–3 days ahead.
- Pair it with your hanbok rental in the same neighborhood: a Samcheong-dong studio if you dress up at Gyeongbokgung, a Hongdae studio if you are staying there.
Travelers snapping photos in front of hanbok rental mirrors are part of Seoul’s scenery now. What comes next has changed, though. The hanbok goes back to the shop at the end of the day — but a norigae you knotted yourself, in colors you chose, rides home on your bag.
According to Creatrip, a travel platform for foreign visitors, bookings for traditional accessory workshops such as norigae and daenggi making rose about 23% in January–May 2026 compared with the same period a year earlier. Looking only at studios in the Hongdae area, where foreign visitors cluster, bookings more than doubled. The industry reads it as a shift from trips where you “try on” hanbok to trips where you “make and wear” the accessories. This guide covers what a norigae is, where to make one and what it costs, and how to actually wear the thing afterwards.
What is a norigae?
A norigae is a women’s ornament worn on the ties of a hanbok jacket or the waistband of the skirt. The Encyclopedia of Korean Culture from the Academy of Korean Studies calls it the most varied women’s accessory of the Joseon era, one that added color and sparkle to an otherwise simple hanbok. Nobody knows exactly when it began, but it probably grew out of earlier customs — Silla waist pendants, and Goryeo belts hung with gold bells and scent pouches.
The easiest way to picture one is as three parts stacked vertically: a hook at the top, an ornament in the middle, a tassel hanging below.
🪢 Anatomy of a norigae (per the Encyclopedia of Korean Culture)
| Position | Name | What it does |
|---|---|---|
| Top | Ttidon | The hook that hangs on the jacket ties or skirt waist |
| Link | Cord | Connects the hook to the ornament |
| Center | Paemul (pendant) | The ornament — jade, coral, amber, silver. The norigae’s “face” |
| Middle | Maedeup (knot) | Decorative knotwork; the most labor-intensive part |
| Bottom | Sul (tassel) | The hanging thread tassel, traditionally in red, blue and yellow |
A norigae with one pendant is a danjak (single); three bundled together make a samjak norigae. Pendants were made of gold, silver, jade, jadeite, coral, amber or pearl, in shapes from animals (bats, butterflies, carp) to plants (eggplants, pomegranates) to everyday objects (a tiny knife called a jangdo, pouches, gourds). The knots and tassels used red, blue and yellow as the base, mixed with pink, light green and purple.
They were not purely decorative. The musk in a scent case was believed to keep snakes away and settle an upset stomach; the jangdo was for self-defense; the needle case held needles. At court, the queen wore a samjak norigae on celebratory days such as royal weddings and birthdays; ordinary families kept a silver samjak for weddings, put it away, then brought it out again for the next family wedding. A norigae was an heirloom passed down the generations, carrying wishes for wealth, many children, long life and everything going your way.
Background: almost no one is left to carry on the knots
The traditional knotwork at the heart of a norigae is the craft of maedeupjang, a National Intangible Heritage. According to the Financial News (September 2025), there are only three certified masters; one became an honorary holder for health reasons, leaving two who are actively working, plus 24 trained successors as of 31 July 2025. Tassel techniques such as bongsul, ttalgisul and nakjibalsul are described as surviving only in Korea. What you tie in a workshop is the very first, most basic step of that craft.
And what is a daenggi?
A daenggi is a ribbon of cloth tied at the end of a braid. Many norigae studios offer it too, so it is worth knowing. According to the Encyclopedia of Korean Culture, records from the Three Kingdoms period already describe braids decorated with silk and beads, and once braiding became widespread under Mongol influence in late Goryeo, the daenggi became a must-have.
🎀 What a daenggi's color and shape used to say (per the Encyclopedia of Korean Culture)
| Daenggi | Worn by | Color and meaning |
|---|---|---|
| Jebiburi daenggi | Unmarried young women and men | Red for girls, black for boys |
| Jjok daenggi | Married women with a chignon | Red for young wives, purple for older women, black for widows, white during mourning |
| Doturak and deurim daenggi | Brides at weddings | Dark purple silk stamped with gold leaf |
| Tteoguji daenggi | Queens and royal consorts at court ceremonies | Purple, tied to the large ceremonial hairstyle |
In effect, a daenggi told you at a glance whether someone was married, roughly how old they were, even whether they were in mourning. It faded from everyday life once short hair and Western-style ribbons arrived, and today you mostly see it with wedding attire or special hanbok. In workshops you usually make a daenggi-shaped name tag or hair tie.
Why are foreign visitors making norigae now?
Because Korean tradition is shifting from something you look at to something you make and carry. After the Netflix animation KPop Demon Hunters showed Korean traditional culture in a modern light, analysts noted a rise in overseas fans looking for its accessories and props, and reports said magpie- and tiger-shaped norigae were especially popular.
One detail stands out in the numbers. Japan leads bookings (30%), but the US (17%) and Europe (Germany, Italy, France, Poland, Spain and others, 17% combined) are not far behind, and analysts say North American and European travelers particularly favor hands-on experiences. In summer 2025, one traditional craft brand reported sales up nearly fivefold, with the US and Canada making up about 30% of them.
Where can you make a norigae in Seoul?
The studios easiest for foreigners to book are clustered in Hongdae, around Gyeongbokgung and Samcheong-dong, and in Haebangchon. Below are places listed with English instruction on foreigner-focused booking platforms (Creatrip, Klook) whose operating details could be confirmed.
📍 Norigae workshops you can book in English (booking pages as of October 2026)
| Studio | Neighborhood | What you make | Time | Price | Notes |
|---|---|---|---|---|---|
| Leesle Hanbok | Hongdae (Wausan-ro 29-gil) | Norigae or binyeo hairpin | About 60 min (30 min choosing + 30 min making) | Deposit + materials paid on site | Up to 5 people; book 2 days ahead |
| Danha Hanbok (Maison Danha) | Gyeongbokgung / Samcheong-dong (Palpan-gil) | Norigae + bojagi bag | About 60 min | Kit ₩55,000; each extra ornament ₩8,000 | Ages 10+; book 3 days ahead; closed Mondays |
| Norigae lucky charm class | Haebangchon | Norigae-style lucky charm + silk pouch and name tag | About 50 min | About US$41 (Klook) | English-speaking instructor; snacks included |
Leesle Hanbok — if you are staying in Hongdae
It sits on an alley off Wausan-ro, walkable from Hongik University Station. The session is split into 30 minutes of choosing materials and 30 minutes of making, and listed opening hours are 11:30 to 19:30. You pay a deposit first and the difference on site depending on how many and which ornaments you choose — so the more you add, the more it costs.
Danha Hanbok — with a Gyeongbokgung and Bukchon day
East of Gyeongbokgung, on Palpan-gil at the edge of Samcheong-dong. You pick hanbok fabric to make a bojagi bag, then tie knots and add a tassel and pendant to finish a norigae to hang on it. Sessions start at 11:00, 13:00, 14:00, 15:00 and 17:00 from Tuesday to Sunday; closed Mondays. If the minimum group size isn’t met the class is canceled with a full refund, and cancellations within two days of the visit are not refunded.
How does a norigae class work?
Choose materials → tie the knot → attach the tassel and pendant → wrap it up. That is usually the whole hour. No crafting skills needed: in most studios the instructor handles the trickiest part of the knot, and you take care of the color scheme and finishing.
- Choosing materials — Pick the knotting cord, tassel color and central pendant. This takes the longest, so arrive with a color idea in mind.
- Tying the knot — The traditional knot is the first and hardest step. You follow the instructor one loop at a time.
- Adding the tassel and pendant — Attach the hanging tassel and ornament, then adjust the length.
- Choosing a hook and wrapping — Say whether you want a hanbok hook or a bag/phone clasp and they will fit it. Many studios gift-wrap the finished piece.
Practical tip
- Book 2–3 days ahead. Many studios do not take same-day bookings, and classes can be canceled if the minimum group size isn't met — check for the confirmation message.
- With kids, many studios recommend ages 10 and up. Younger children can join with a guardian, and some ask you to bring a passport to verify age.
- Book it near your hanbok rental. Dressing up at Gyeongbokgung? Choose Samcheong-dong. Staying in Hongdae? Choose a Hongdae studio. For rental timing and costs, see how many hours to rent a hanbok and what hanbok rental really costs.
- Budget for extras. At many studios, each ornament you add to the basic kit costs more.
How and where do you wear a norigae?
With a hanbok, on the jacket ties or the skirt waist; the rest of the time, on your bag or phone. Norigae were originally saved for big days such as weddings, but workshop pieces are often made small enough for daily use.
👘 Where to hang a norigae
| Where | How | Best norigae |
|---|---|---|
| Jacket ties (goreum) | Hook the ttidon under the tie knot and let it hang | A single norigae, shorter length |
| Skirt waist | Hang it from the skirt band at the side or front | Larger pieces such as a samjak |
| Bag | Clip it to the handle or zipper ring | A short bag-charm version |
| Phone or keys | Attach it to a strap ring | Small, light pendants |
Background
The samjak norigae used at court were fairly large — in a museum case they look heavier than you would expect. See the real thing at the National Museum of Korea or the National Folk Museum before your workshop and you will understand far better where your colors and ornaments come from. For choosing a museum, see the Seoul museums locals love.
Would rather buy one than make one?
Insadong is the easiest place to find them. Craft shops cluster there, so you can choose anything from knotted norigae to small bag-charm versions.
- Ssamzigil (44 Insadong-gil, 5 minutes’ walk from Anguk Station Exit 6) — a four-story craft mall selling designer-made crafts. Open 10:30–20:30. One-day classes such as bracelet and bead crafts are bookable through Naver Booking.
- Seoul Museum of Craft Art (4 Yulgok-ro 3-gil, 1 minute from Anguk Station Exit 1) — the first-floor shop sells craft goods. Tuesday–Sunday 10:00–18:00, closed Mondays. Good for picking a souvenir after the exhibitions.
- For the backstreets of Insadong, see Insadong the way locals see it.
📍 Open in Naver Map — Ssamzigil 📍 Open in Naver Map — Seoul Museum of Craft Art
What to check when buying
- Is the knot tight and symmetrical? Hand-tied knots are firm and even.
- Are the tassel ends cut evenly, and does the thread hold when you touch it gently?
- Decide where it will hang first. A long hanbok-style norigae can drag on the floor when hung from a bag.
Renting a hanbok for a day is a lovely thing to do, but a norigae knotted from colors you chose that afternoon will still be hanging from your bag years later, reminding you of the trip. That was always the point of a norigae: something you carry with you, wishing yourself luck. Curious about the Seoul scenes in KPop Demon Hunters? See our Seoul K-drama and film locations.
Sources
- Booking data: Sports Kyunghyang, "Creatrip traditional accessory bookings up 23%" (7 Jul 2026), News1, "Beyond hanbok to norigae" (6 Jul 2026)
- Knot masters and norigae demand: Financial News (4 Sep 2025)
- Norigae and daenggi definitions and history: Encyclopedia of Korean Culture, "Norigae", Encyclopedia of Korean Culture, "Daenggi"
- Mugyewon norigae event: Asia Economy (20 Jul 2026)
- Studio details: Creatrip — Leesle Hanbok norigae making, Creatrip — Danha Hanbok one-day class, The Soul of Seoul — Maison Danha review, Klook — Haebangchon norigae lucky charm class
- Insadong craft spots: Seoul Metropolitan Government Media Hub — Insadong craft course